Hispanic + Digital First
Full-Service Agency

Hispanic Digital Marketing Agency

Our Mission

To ignite, create, and amplify behavior-changing ideas that unlock business growth for our clients.

Our Vision

To inspire brands to discover and embrace their rightful purpose and ownable place within the diverse markets they serve.

HISPANIC ONLINE MARKET - Who is the Hispanic online user? - View Whitepaper
Friday, July 23rd, 2021 at 2:20pm
This article makes clear why advertisers need to hire culture-savvy agency partners for their segment marketing.
#Multiculturalmarketing #HispanicMarketing #CaptureCulture #segmentmarketing
Monday, July 19th, 2021 at 3:31pm
Rather than broad social media platforms, users are gravitating to platforms that cater to specific interests, like entertainment or medical professionals. A good lesson for marketers.
#digitalmarketing #culturemarketing #socialmedia #communityengagement
Thursday, July 15th, 2021 at 2:15pm
Exciting ad platform from our partners at @AccessUndertone to connect minority and women-owned publishers with advertisers. Congratulations on also contributing to charitable causes of the brands' choosing.
#HighImpact #SocialGood #MBE #WBE #CaptureCulture https://t.co/OnrtqxqkGc
Friday, July 9th, 2021 at 1:10pm
Becky G launches cruelty-free makeup celebrating her culture. The products highlight strength & "Latinidad" with the shades and ingredients. The brand will elevate Latinx artists.
#Latina #Entrepreneurship #Digitalmarketing #Culturemarketing #beauty https://t.co/9kdYE64kRt
Wednesday, July 7th, 2021 at 8:13pm
Bienvenida! Tessy joins us as Senior Art Director with over 20 years of experience with big agencies & brands, and led her own creative boutique. Tessy has been a part of our extended family and we are excited to have her fully onboard as a Capturada.
#LifeatCaptura #VidaCaptura https://t.co/VE1rprScHO
capturagroup photo
Monday, June 28th, 2021 at 5:47pm
Wanting to be seen and heard is not new - and now, Snapchat's camera upgrade more accurately captures darker skin tones.
#CaptureCulture #SeeAll #Tech #media #innovation #Digitalmarketing
Friday, June 25th, 2021 at 2:45pm
Cultural intelligence goes beyond advertising. Product development needs to have your consumer in mind - @marioxcarrasco talks about this on his podcast.
#ProductDevelopment #Inclusion #CulturalIntelligence #CaptureCulture #HispanicMarketing
Thursday, June 24th, 2021 at 2:45pm
Hispanic consumers really are different than the GenPop. This recent Car Buyer's Survey does a great job of illustrating that difference and the role of digital in their path to purchase.
#carbuying #Economicrecovery #Latino #CaptureCulture http://ow.ly/G62R50FdLu0
Wednesday, June 23rd, 2021 at 2:45pm
Spanish-preferring Latinos can now listen in their language as @EVCMedia announces NFL National Spanish Radio broadcasting rights.
#Sports #BroadcastRadio #LatinoEntertainment #CaptureCulture #NFL http://ow.ly/gY4z50FdLp6
Monday, June 21st, 2021 at 2:45pm
Surprise! Latinos like stories in their own language. Streaming wars escalate as content platforms battle for the best stories.
@Univision @StreamPantaya @hbomax @netflix @Telemundo #Streaming #contentstudios #SeeAll #representation #CTV https://t.co/Fq5IjcqY1c
Monday, June 14th, 2021 at 5:28pm
Latinas are Superheroes too. Upcoming East L.A. artist is building a universe of comic book superheroes. Kayden Phoenix is someone to watch.
#Representation #latinaartist #seeall #Comics #media https://abc7.com/comic-books-latina-superheroes-jalisco-kayden-phoenix/10763090/
Thursday, June 10th, 2021 at 4:16pm
"In The Heights" movie - in theaters June 11 - celebrates Latinos' impact in NYC. @Forbes shares The Latino Experience in NYC guide to Latin neighborhoods in the largest U.S. city.
#CapturaCulture #NYC #InTheHeights #SeeAll http://ow.ly/LD9r50F7Hyd

Captura Group

Since 2001, Captura Group has enabled leading companies, government organizations and non-profits to harness the power of digital communications. We grow our clients’ businesses by creating and amplifying engaging experiences that connect companies and organizations with online Hispanics. By combining deep Hispanic consumer insights with actionable business objectives, we deliver relevant and breakthrough experiences at the right time and through the right channels.