6 Sure Fire Multicultural Insights to Optimize 2022 Marketing Planning
This year has been marked by unprecedented change in society, the economy, and the health of all Americans. In times like these, marketing planning based on a high level of certainty has advantages. Here are 6 U.S. Hispanic market insights that are certain to maximize your 2022 marketing plans. 1. According to the 2020 Census America is becoming more diverse, with Hispanic population growth leading the way. Hispanics are younger. The Latino average age of about 29-years-old is approximately 14 years younger than the general population and is one of the most significant contributors to the strong growth across numerous[…] Read more
Ashley is experienced in media relations, social media, content creation, and event activations. In her free time, she enjoys rock climbing & spending time with her dog.
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ANA AIMM
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https://www.capturagroup.com/the-portability-of-culture-technology-segmentation/
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A "Cultural Decoder", Sandy spots and understand patterns, mindsets, and behaviors to carve out unique opportunities to connect clients with their targets. She thrives on both quantitative and qualitative information while keeping on trends, technology, and shifts in the sociopolitical landscape that impact consumer behavior.
With over 12 years of experience in the Advertising and Marketing world, she has focused most of her career on working with multicultural segments. #MulticulturalMarketing #LifeatCaptura #CapturaCulture
5 Takeaways from the 2020 ANA Multicultural Marketing & Diversity Conference.
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U.S. Hispanic / Multicultural Coronavirus Research and Insights
With COVID-19 becoming our “new normal” we at Captura Group have been proactively working with…
6 Sure Fire Multicultural Insights to Optimize 2022 Marketing Planning
This year has been marked by unprecedented change in society, the economy, and the health…
Captura Group Teams Up with Pereira O’Dell for Zelle® Campaign
In 2021, Pereira O’Dell set out to reposition Zelle® out of the sameness of the…
Latinos are Saving our National Pastime One Bat Flip at a Time
The growth of Latino fans and players have been key to the resurgence of baseball,…
A: Who Are Capturados?
The team had some Friday fun, getting competitive with a game of Jeopardy. #LifeAtCaptura #CaptureCulture https://t.co/cadPl9ww3m
"Marketers should look at volume opportunities across all segments and invest accordingly. Hispanics will be a major growth driver" - @rorci
Our very own EVP of Strategic Growth shares the future of segment marketing on @hispanicad
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https://t.co/iQjGCG4vXV #marketing
HISPANIC BUSINESS IS THE ENGINE FOR ECONOMIC GROWTH.
During Hispanic Heritage Month we honor all the Latino entrepreneurs making a difference in the U.S.
Captura Group is a proud Hispanic & Women Owned Business since 2001. Contact us to learn more: https://t.co/Po8PFB5154 https://t.co/GOYAol5xNX
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Hispanic Online Market White Paper
Totaling more than 50 million individuals, Hispanics are the largest minority in the United States…