How to Target Hispanics on Snapchat
With over 150 million daily users, Snapchat has raced passed Twitter and along the way…
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Hispanic Generation Z Insights
Each year we welcome a summer intern to Captura Group who has the opportunity to…
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Why Targeting Hispanics Online Is Worth The Money
Last month, CPG giant and the world’s largest advertiser Procter & Gamble declared that they…
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Cultural Relevance Will be Key to Connecting with Hispanics via VR
Pokémon Go is the fastest mobile game to reach 10 million downloads. It’s official: Augmented…
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Don’t Forget Older, Non-Millennial Hispanics
Recently, many marketers have been focusing their attention on the U.S. Hispanic millennial demographic. By…
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Ad Agencies: A Few Hispanics Just Won’t Do
Hispanic marketing is challenging. Believe me, we have been doing it for 15 years. Effective…
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