Ideas for Hispanic Digital Success

Hispanic Millennials Love Digital Shopping

Hispanic Millennials Love Digital Shopping

There’s been a lot of talk about brands, specifically CPG brands, targeting online Hispanics, and…

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Hispanic Agencies Aren’t Fading – The Ones That Evolve Are Getting Stronger

Hispanic Agencies Aren’t Fading – The Ones That Evolve Are Getting Stronger

A recent article in MediaPost, Why Hispanic Agencies Are Fading, grabbed my attention and I…

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Choosing a Hispanic Digital Agency

Choosing a Hispanic Digital Agency

As we have discussed extensively on this blog, Hispanics are the largest minority in the…

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What Would Happen if Brands Invested More in Hispanic Digital Media?

What Would Happen if Brands Invested More in Hispanic Digital Media?

Last month I attended the Association of Hispanic Advertising’s (AHAA) annual conference in Miami and…

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5 Reasons Brands Should Use Facebook Instant Articles to Engage with U.S. Hispanics

5 Reasons Brands Should Use Facebook Instant Articles to Engage with U.S. Hispanics

Last month, Facebook announced that on April 12th, they will be “opening up the Instant…

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Captura Group Insights from Hispanicize 2016

Captura Group Insights from Hispanicize 2016

Hispanicize, an annual event for Latino trendsetters and newsmakers in digital content creation, was held…

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