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Hispanics and Credit Unions Need Each Other

Hispanics and Credit Unions Need Each Other
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  • August 3, 2017
  • Alberto Navas

If you’re a credit union you’re probably winning with Hispanics already, but could you be losing as well? Whether it’s attracting the almost half of unbanked/underbanked Hispanics or those who may be using other traditional financial services already, credit unions are well positioned to gain the trust, loyalty, and clientele of this prominent demographic that is expected to have a purchasing power of $1.7 trillion by 2020. So, how can a credit union be winning and losing with Hispanics at the same time? Credit unions’ local presence and community ties are a great starting point for identifying with Hispanics at[…] Read more

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