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How To Target Hispanic Pet Owners

How To Target Hispanic Pet Owners
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  • February 14, 2017
  • Lee Vann

A recent report from Packaged Facts, Hispanic Pet Owners in the U.S.: 20 Million and Growing, really caught my attention – there are 20 million Hispanic pet owners in the U.S.! This fact really put the magnitude of the Hispanic market opportunity into perspective for me. Look at it this way: there are a total of 23 million people in Australia and 20 million Hispanic pet owners in America. The report does a great job of not only quantifying the Hispanic pet owner market today, but also into the future, stating, “Between 2016 and 2021 Latinos will account for around[…] Read more

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